About
Built to serve the whole industry, not one slice of it.
RSLA was founded on a simple observation. The problems in California senior living do not stay in one category, but the people solving them almost always do.
Why this firm exists
Why this firm exists
Administrators earn their continuing education alone in front of a screen, taught by people who have never managed a census. Families searching for care are handed directories by companies paid by the communities they recommend. Operators are sold marketing when the problem is admissions. Investors are handed financials by people who have never staffed a night shift. Everyone gets partial help.
RSLA exists to close those gaps from one place. The Executive Academy trains the administrators. The advisory practice serves the families, operators, and investors. The brokerage handles the property. And all of it is paid for by the client, so the advice answers to the client.
Education is the foundation deliberately. The room full of California operators at Hacienda Golf Club four times a year is the most useful thing this firm produces, and everything else grows out of it.
Principles
What runs through every engagement.
Executive Education
We train the administrators who run California's communities.
Direct Operating Experience
We understand the realities of running residential care.
ALW & CalAIM Fluency
Practical guidance on the programs reshaping how care is paid for.
California Real Estate Knowledge
Property, license, business, and operation as one.
Clear, Professional Advice
Defined services, focused guidance, specific next steps.
Client-Paid, Client-Aligned
We are compensated by clients, not by referral fees from communities.
Principals
The two practices behind RSLA.
Founder · Senior Living Advisor · California Real Estate Broker, DRE #1234567
Daniel Rescia
Daniel brings direct experience in residential care operations, RCFE administration, Assisted Living Waiver facilities, admissions, occupancy development, regulatory coordination, senior living growth, and real estate. He founded the RSLA Executive Academy to give California administrators executive education this industry has never had, and advises families, operators, and investors across the state.
Areas of focus
- Executive education and the RSLA Executive Academy
- RCFE operations, administration, licensing, and compliance
- Assisted Living Waiver and CalAIM
- Census, admissions, and referral development
- Senior living acquisitions and real estate
- Family advisory and placement
Workforce & Human Resources Advisor
Dorothy Rescia
Dorothy is an experienced Human Resources executive with expertise in Total Rewards, employee benefits, compensation, workforce strategy, employee programs, compliance, and organizational support. She leads the firm's workforce practice, helping senior living operators build stronger employee systems, improve onboarding and retention, support managers, and address workforce challenges, without requiring them to hire a full-time internal HR executive.
Areas of focus
- Total Rewards, compensation, and benefits strategy
- Employee handbooks, policies, and procedures
- Onboarding, orientation, and training programs
- Performance management and employee relations
- Leadership development and manager support
- Workforce planning, retention, and organizational structure
Next step
Work with advisors who have done this.
Reserve a seat at the next Executive Session, or tell us what you are facing and we will recommend the right engagement.